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Join date: May 8, 2023
About
Helana Shumway is a content writer and copywriter from Rochester, NY. She enjoys writing about health and wellness, the vegan lifestyle, environmental sustainability, and self-care. In her spare time, she enjoys trying out new vegan recipes and spending time in nature.
Posts (20)
Nov 7, 2025 ∙ 5 min
Megan Forness
Building Communities Of Women Entrepreneurs. One collective at a time. Megan Forness is in the pursuit of empowerment.As an entrepreneur in Buffalo, she owns five businesses that focus on creating safe spaces for female business owners: Barretend, the Hiraeth House, Harbor House, Valvaere Collective, and She Gathers. Three of her businesses follow a collective model, where vendors are highly valued and have the opportunity to achieve success in a supportive work environment. Each business in...
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Nov 7, 2025 ∙ 4 min
DL Home & Garden
A City Gem With Something for Everyone. Just steps away from Rochester’s downtown Louise M. Slaughter train station, DL Home & Garden sits at 283 Central Avenue. A historic part of the city, Central Avenue and the train station were the gateway to Rochester in the 1800s, greeting visitors in the bustling metropolitan center. Today, DL Home & Garden welcomes out-of-towners and Rochesterians alike to explore the 11,500 square-foot showroom, the largest of its kind outside of New York City....
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Aug 19, 2025 ∙ 4 min
Food by DeLeo Catering
Customized Menus, Culinary Excellence, and a Family Touch. As the premier catering service in Rochester, family-owned and operated Food by DeLeo Catering is in the business of creating unforgettable culinary experiences. Jason DeLeo started the business 23 years ago, and if anything, he and his wife, Nicole, along with their son, Antonio, are only getting started. Antonio is Food by DeLeo’s Executive Chef, and he and his father are both graduates of the Culinary Institute of America (CIA),...
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Aug 19, 2025 ∙ 3 min
Envisioning the Possibility Within
“If you can envision it, we can make it happen.” That is Julie Muscato’s motto. Owner of Julie Muscato Home & Gifts in Lockport, she...
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May 9, 2025 ∙ 4 min
From Wags to Weddings, Powered by Love
WITH THE ARBOR LOFT & BRUNO'S BLESSINGS Agathi Georgiou-Graham is a fan of love. As co-owner of Arbor Venues, she makes it her business...
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Sep 18, 2024 ∙ 4 min
Plan Your Next Celebration with Miranda Quartaro Event Coordination & Design
Event planning is both an art and a skill. For many, coordinating and preparing for any occasion – from baby showers to graduations to...
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Sep 18, 2024 ∙ 4 min
At the Heart of the Home
Starting her business 13 years ago in a professional park in Lockport, Julie has experienced tremendous growth as a business owner in the...
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Sep 11, 2024 ∙ 3 min
Meet me on Monroe & Park
As a native Rochesterian, I take pride in spending time in my city. Even though I grew up in the area, Rochester is one of those places...
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Jul 12, 2024 ∙ 4 min
Intuitive Design that Inspires
In 2010, two local building companies – Morrell Builders and Pride Mark Homes – decided to reinvent the new-build and home remodel...
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May 29, 2024 ∙ 4 min
Frontier Kitchens: Where Dreams and Designs Come Together
The kitchen is often the place in a home where people gather. Whether it is to share a bite to eat, cook a meal together, catch up over a...
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May 14, 2024 ∙ 5 min
Growing with Gardenette
custom garden design There’s something rather special about creating a garden at home. From the first buds of spring to the reds and...
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Apr 23, 2024 ∙ 5 min
Naturally At Home
Designer Flooring from pioneer millworks For over thirty years, Pioneer Millworks has been a national leader in manufacturing reclaimed...
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Feb 16, 2024 ∙ 4 min
Rochester's Winter Wonders
Those of us who consider Rochester our home are certainly no strangers to winter weather. From steady snowfall, chilly winds, and...
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Feb 13, 2024 ∙ 4 min
a Staycation to Remember
Whether you are visiting from out of town or happen to live within the city of Buffalo, the Curtiss Hotel is the quintessence of comfort,...
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Feb 7, 2024 ∙ 3 min
Unique Date Night Ideas in Rochester
We all know how busy life gets, and with a never-ending to-do list, it can be difficult to prioritize social events. With holidays like...
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Dec 12, 2023 ∙ 3 min
DL Home + Garden: Where Design Dreams Come to Life
Located at 283 Central Avenue, a block from Rochester’s busy downtown train station, DL Home & Garden has become a staple in Western New...
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Dec 12, 2023 ∙ 2 min
Let the Light Glow In Rochester: Celebrate Hanukkah
This year, members of the Jewish faith will celebrate Hanukkah from December 7th – 15th. For eight nights, the community lights the...
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Sep 28, 2023 ∙ 5 min
New Energy Works Leads the Way in Sustainable Custom Design
Photography by Tim Wilkes Some of the most beautiful timber frame homes in the country are located right here in the Finger Lakes Region....
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Jul 18, 2023 ∙ 3 min
Running on Horsepower
Maya Schneider has loved horses for as long as she can remember. From her first time riding a horse at summer camp as a young girl to...
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Jun 1, 2023 ∙ 3 min
At Home with Norah Pritchard
On any given day, you can find Norah Pritchard teaching English as an adjunct professor at Nazareth College, picking herbs from her...
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Helana Shumway
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